At R.A. Wiedemann & Associates, we have experience in the development of airport branding programs for both general aviation and air carrier airports. These marketing projects are built upon an analysis of the targeted market group, assessment of resources, and delivery of the marketing itself. We help the airport sponsor address any issues that need to be fixed prior to launching the marketing program to avoid enhancing awareness of problems. Airport marketing programs typically follow the recommendations of our business plans. In many of these plans, the airport desires greater financial production, or recapturing passenger leakage to other regional airports. Senior Associate Rob Barber owned an advertising agency for 20 years prior to joining R.A. Wiedemann & Associates. Rob has produced numerous television commercials, music videos, radio commercials, television programs, and corporate/industrial videos.