Strategic Business Plans

Morehead-Rowan County Regional Airport (KY) Business Plan: 2007

The purpose of the business plan for the new Morehead-Rowan County Regional Airport was to assist with the transition from the existing airport to the new 5,500 foot runway facility. The plan addressed a number of component issues, including the logistical issues surrounding the relocation of the airport, the operation and management of the new airport, the airport’s competitive setting, the desire to attract corporate aviation, the potential for hangar development, attraction of a Fixed Base Operator (FBO), the possible partnering with Morehead State University in a flight training program, and a number of other facility-related issues. The findings of the plan indicated that the best option for the Airport Board was to hire an FBO to operate the Airport. The negotiation terms would require the FBO to perform a number of functions including aircraft fueling and maintenance, flight training, and general airport upkeep. The FBO would likely require a management fee to perform these functions through the balance of the 5 year planning horizon. This fee may be reduced as activity increases at the Airport. Other important recommendations covered hangar development, the attraction of corporate aviation, the need to market local companies for the new airport, and the importance of flight training in developing new operational activity.

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